INfo & INsight: Innovation at ASCAP "I Create Music" Expo

DSC03013-cropped
The ASCAP “I Create Music” Expo 2008 was held at the Renaissance Hotel in Hollywood April 10th - April 12th. It is the only national music conference catered specifically towards the art of music creation. Innovation Entertainment was a co-sponsor of the EXPO’s closing reception, held at The Highlands. Our featured artist, Kwanza Jones, rocked the crowd with an electrifying set featuring the songs Darkness to Light and Victim of the System. This was Kwanza’s second performance of the EXPO; the first being on the Korg & Roland Stage. Everyone who was lucky enough to attend agreed that no matter the setting, Kwanza Jones doesn’t just give a performance; she puts on a show!

The EXPO had an amazing line up of talent including Jon Bon Jovi, Richie Sambora, Jackson Browne, Linda Perry and Steve Miller to name but a few. We didn’t get to see any of them! Instead, our time was spent meeting and talking to an array of talented songwriters and would be, dare I say it, stars! It was three days well spent, meeting and sharing stories with fascinating, talented, creative, like-minded people. We even had entertainment at the Innovation booth, provided by Liah and Kelly of Left on Red, we loved your serenade of “High Heel Blues.” There were a few moments that solidified people’s perception of Innovation; “hey Innovation you’re having way too much fun over there”, our new friend Deanna said.


DSC03114_cropped
It’s true, at Innovation we believe in music, we have fun and we work hard.


DSC02892_cropped
As co-sponsors of the closing reception, Innovation offered an opportunity for eight talented songwriters to perform their material. Over the course of the event we spent our evenings listening to over three hundred submissions from EXPO attendees. We had to function with minimal sleep. Given the amount of work required of us as co-sponsors of the closing reception for the event, we had no choice!

DSC03132_cropped
Because of the wonderful people we met, we didn’t care. Their infectious energy enabled us to break through the “zombie factor” and have an enjoyable time. This culminated with us announcing the winners of the performance opportunity; Congratulations to the talented songwriters that were selected (pictured with Innovation's own Kwanza Jones): Arsonic, Rob Heath, Andrea Hamilton, Kenny Woods, Karina Nuvo, Stan Swiniarski, and Ryan Dilmore.

To everyone we had the chance to meet, it was an absolute pleasure and we wish you nothing but success in this business we call show. We hope you found the EXPO to be beneficial to chasing your dreams and you got a whole lot of “learning.”
|